Yukon Weekly

Jamie Oliver claims to have hired cultural appropriation experts to help him with cookbooks

Jamie Oliver claims to have hired cultural appropriation experts to advise him on cookbooks

Key Takeaways:

  • The celebrity chef Jamie Oliver has stated that he hires “teams of cultural appropriation specialists” to vet his recipes and ensure they are suitable for inclusion in his cookbooks.

Jamie Oliver, the celebrity chef, has stated that he hires “teams of cultural appropriation specialists” to vet his recipes and ensure that they are appropriate for inclusion in his cookbooks.

“Your first reaction is to defend yourself by saying, “For the love of God?” ‘Well, we don’t want to offend anyone,’ you say. “In an interview published Sunday, Oliver told the Sunday Times Culture magazine.

Oliver, 46, rose to prominence in 1999 as the host of the BBC cooking show “The Naked Chef” and wrote a series of popular cookbooks that have sold more than 46 million copies globally, as per his publisher.

He also received recognition for his campaign to improve school lunches for children, which sparked a nationwide push in the United Kingdom to make them healthier and eliminate junk food.

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Oliver admitted in the Sunday Times interview that his “empire cooked chicken,” a chicken recipe with coriander, turmeric, garam masala, as well as cumin, would be out of date today.

“Food is all about sharing motivation from around the globe,” a spokesman for Oliver told CNN on Monday. “We’re happy to work with some amazing experts to continue to discover about different cuisines and also to help us deliver content that is culturally sensitive as well as inclusive.”

The recipe for “empire roast chicken” appeared in Jamie Oliver’s 2011 cookbook “Jamie’s Great Britain,” preceded by a Channel 4 television series. Oliver demonstrated how to make some of the recipes.

Oliver set out to celebrate what he named “our Indian love affair” by creating a “full-on collision among beautiful British roast dinners as well as gutsy Asian spices” in the episode “Empire roast chicken, Bombay roasties, and amazing Indian gravy.”

Oliver also praised the “trade routes” that led to Indian spices entering British cuisine, which he utilized in his “lemon-scented, roast empire-style tandoori chicken.”

Jamie Oliver claims to have hired cultural appropriation experts to advise him on cookbooks
Jamie Oliver claims to have hired cultural appropriation experts to advise him on cookbooks. Image from ABC17News

“This is empire food; you can use your hands,” Oliver said as he carved the chicken near the end of the episode and afterward raised a toast “to the empire” while clinking beers with participants of his camera crew.

The recipe has been renamed “spiced roast chicken” on Oliver’s website after being billed as “lemon-scented, roast empire-style tandoori chicken” in the show.

Since 2011, cultural appropriation in the kitchen has been a contentious issue, with another British chef, Gordon Ramsay, coming under fire for opening an “authentic Asian” restaurant in 2019 without any Asian chefs.

The restaurant and late-night lounge Lucky Cat, which was described as “inspired by the drinking dens of 1930s Tokyo as well as the Far East,” was panned by food writer Angela Hui, who stated on the website Eater London that it was “more seedy nightclub than Asian eating house.”

Meanwhile, in June 2020, the food website Bon Appétit issued an apology for past recipes for “Vietnamese pho, mumbo sauce, flaky bread, as well as white-guy kimchi (which) all erased or, worse, lampooned these recipes’ origins.”

Source: CTV News

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